What makes a website lively and memorable? What inspires trust, helps you understand the product and make a decision? Content, of course. Web design may attract attention, but it is texts that persuade, explain, inspire and sell.
In a world where every second is read fluently, it's important not just to "write text" - but to form a whole communication space where your customer feels "this is about me". That's exactly how we approach content creation at Kakadoo.
For us, content is not paragraphs for the sake of paragraphs or "content for the sake of SEO". It's a strategy for communicating with your audience that starts at the website design stage and continues through blogs, newsletters, and social media. We know how to talk to your customers so that they listen.
Whether you're building a local business in Germany or launching an international project, we can help you build the right tone, the right pitch and a strong message. In this article, we'll explain how we work with texts, who does it, and how Kakadoo turns words into a growth tool.
In an age where visuals compete for attention, content becomes what retains, engages and sells. At Kakadoo, we believe that even the most stylish website won't work if it's "empty" inside. That's why we don't just make websites - we fill them with meaning!

Yes, and this is one of our strengths! We create texts on a turnkey basis - from information gathering and analysis to the final content plan, writing and publishing. Our copywriters are not just authors, but strategists. They know how to:
Our texts are not a stream of water or SEO stuff. They are materials that create trust, expertise and a desire to appeal. We know how to explain complex things in simple language, avoiding clichés and platitudes.
What goes into copywriting from Kakadoo:
Our texts are not an addition to the website, but its architecture. We think through how the user will move, what they will read, where they will click and why they will stay. Content becomes part of design and marketing, not "the last line on the to-do list".
A very important question. At Kakadoo, filling a website with content is part of a comprehensive approach. We don't just write texts and give them away - we:
Content managers in our team work hand in hand with designers and SEO specialists. We make sure that each page is not just "there" but leads the user to action.
You won't be left alone with a pile of files - we'll take care of the whole process. Even if you don't have texts or photos yet, we'll create and fill everything for you.
Yes, and we do it with heart! Blogging and social media isn't just "writing a couple of posts". It's content marketing that builds loyalty, increases traffic, helps you sell and builds your image. We offer:
Maintaining a blog on the website:
Social Media Maintenance:
For us, a blog is not a "page with news", but a source of organic traffic. And social media is not just about "being in the feed", but about building a relationship with your audience.
We build our content based on a strategy: we analyse your audience, define goals, define topics, plan visuals and assign roles. We know how to speak to your audience in a language they understand - and do it regularly.
Yes, we work with multilingual content. Our team includes authors and translators who write and adapt texts in German, English, Russian, Hebrew, Ukrainian and other languages.
If you're growing your business in Europe or internationally - we can help you speak to your customers in their language:
We know that texts in German are not just a translation. It's a separate logic, structure, sentence length and brand attitude. It's the same with English: British vs American, technical vs marketing.
Working with language is about precision, respect and trust. We help you build content that will be perceived organically, without feeling like a "translated" site.
We know how hard it is to find a contractor who really gets into your business. We don't just design texts - we create meaning and strategy. Each of our materials is a step towards your results: traffic, enquiries, sales.
Write to us and we'll tell you where to start. Even if you currently have an empty website, no idea for a blog or you don't know what to write - we will do everything for you! Literate, stylish and with love!

